Marketing Management


Mission

The mission of the Marketing Management Department is to provide students with the essential knowledge and practical skills required to meet the demands of modern marketing professions. The department aims to equip students with the ability to gather and analyze relevant marketing information, develop strong analytical and technical skills, and enhance their problem-solving capabilities in identifying and addressing marketing challenges.

Vision

The vision of the Marketing Management Department is to be recognized as a leading institution in producing highly qualified graduates in the field of marketing, both within Duhok province and throughout the Kurdistan Region. The department aspires to set the standard for excellence in marketing education and training.

Objectives

  1. Career Preparation: To prepare students for successful careers in marketing through comprehensive education and exposure to modern marketing development programs.
  2. Innovation and Creativity: To foster innovation and creative thinking, enabling students to effectively apply theoretical knowledge in practical work environments after graduation.
  3. Adaptability to Modern Research: To enhance students’ abilities to adapt to contemporary technological advancements and marketing research in today’s dynamic work environment.
  4. Industry Engagement: To strengthen the link between students and the business sector by facilitating opportunities for research, training, and collaboration with companies and organizations.